20 Leadership Tips Under 140 Characters

Daily I do Twitter updates on leadership, sales and social media. Last week I did a post on 20 Social Media Tips Under 140 Characters and so I thought this week I would do one on some of my leadership thoughts and principles. These tips have been inspired by John C. Maxwell, Dr. Terry Anderson, and great mentors such as my father Bill Gibson and great friend Fred Shadian.

Here’s my 20 Leadership Tips Under 140 Characters:

  1. Connect people’s personal values to your mission and they will work with purpose and passion.
  2. If you seek advice from a mentor, be prepared to act upon the directions.
  3. The Ego has been bruised often long before our anger gets the better of us.
  4. Invest in teachable people heavily. Treat them different, give them more opportunities.
  5. Worry less about be recognized as a leader, worry more about recognizing others’ greatness.
  6. Keep growing personally, stay humble, and always know your next step, this will sustain growth.
  7. The team that got you here, might night be the team that is going to get you there.
  8. Teaching is 90% connection and 10% content.
  9. Having your students exceed your abilities is a sign that you are a great leader.
  10. Those that criticize you are not always against you , those that praise you may not really be on your side.
  11. If you look exhausted and stressed don’t be surprised when no one wants to follow your path.
  12. Surround yourself with people that are brilliant in a different way than you are. Mitigate your weaknesses and gaps.
  13. If you think you are leader and no one is following you, you’re actually just going for a walk.
  14. To change your organization you must see it through different eyes.
  15. If you sound like everyone else you might not be a leader.
  16. As a leader you will often feel like you’re on the outside looking in at the world. This is normal, you’re different.
  17. Hire for values and attitude, train for efficiency and skills.
  18. An organization is often a reflection of its leader’s subconscious mind.
  19. The more influence you have the more emotional impact even your smallest actions will have on people.
  20. Leadership is a lifelong pursuit, invest in your personal growth everyday.

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10 Tips on Doing Business in Vancouver

The Four Gregs Today’s blog post is on the lighter side. Some of my comments are in jest so please take them with a grain of salt.  The post was inspired by a series of tips I posted on Twitter and the response I got from people on Twitter.  For those of you who are new to Vancouver or plan on visiting for business here are 10 tips on doing business in Vancouver:

Tip #1: Doing business in Vancouver: Your meeting has a good chance of starting late.

Tip #2: Doing business in Vancouver: You will most likely talk about 8 non-related things before getting down to business.

Tip #3: Doing Business in Vancouver: Your meeting will most likely take place in Starbucks (via @robertaw99)

Tip #4: Doing Business in Vancouver: Your meeting may be bumped by something of little consequence until you learn Vancouver priorities (via @Bradinator)

Tip #5: Doing Business in Vancouver: Vancouverites are friendly but take time to introduce and endorse you. They take business personally.

Tip #6: Doing Business in Vancouver: Green is the new bling and being too busy is a sign of business weakness.

Tip #7: Doing Business in Vancouver: Not everyone in Vancouver is into doing business.

Tip #8: Doing Business in Vancouver: When you don’t get a call back right away don’t worry and don’t get offended. Follow-up again.

Tip #9: Doing Business in Vancouver: Everyone knows everyone, and many have done business with each other at some point. via @KontentCreative

Tip #10: Doing Business in Vancouver: It’s all about relationships and what networks you’re connected to.  Take your time getting to know who is connected to who. Join your local Board of Trade and corresponding Vancouver Linkedin and Meetup groups as a start.

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Social Media ROI for Business

The most common question I hear as a consultant when working with clients to integrate their sales, marketing and social media strategies is “What is the ROI ( Return on Investment ) for Social Media and Social Networks.” Many business people and companies struggle with the ROI on tools like Twitter, Blogging, FaceBook, or Video online.  Based upon a book I have been working on called “Social ROI” which addresses the ROI in community engagement I have put together this podcast on 26 ways to measure Social Media ROI. Your feedback would be greatly appreciated (especially if I missed one!). (Direct Download)

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What is the ROI or Return on Investment in Social Media for Business?

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28 Days to Better Selling with Shane Gibson

Sales Podcast on Filling Your Sales Funnel in 2009Launches May 18th 2009

If you want to improve your sales and have been too busy to put a plan into place you’re not alone.

I have had many people in the sales community including sales professionals, senior executives and high tech entrepreneurs and bloggers who are all looking for ways to convert connections into long-term clients and relationships.

Their challenge is that most resources available are either one time training opportunities, or extensive and over whelming programs that are tough to implement. This program takes care of all of this.

The 28 Days to Better Selling program is completely free and is 100% content and 0% advertising or promotions. All content focused on helping you.

This concept was inspired by a 31 Days to Build a Better Blog program that Problogger.com put on for 12,000 other bloggers. As a participant it was very helpful for me. The concept is simple:

Here’s how 28 Days to Better Selling Works:

1) A daily task that you can easily implement to improve your sales and business
2) A succinct daily lesson to help you make the improvement

By the end of the 28 days you will have looked at 28 ways to fine tune and improve your sales process and business. The daily lessons will be in written, video or audio format and will take less than 10 minutes each to review.

To Register for the program please enter your e-mail address below:

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Jay Levinson Guerrilla Marketing Video Interview With Shane Gibson

My wife Wannapan and I had the fantastic opportunity to spend several days with Jay Levinson (twitter) and his wife Jeannie while we were in Santiago Chile this week.  Jay and I both spoke at the Annual Sales and Marketing conference put together by Seminarium, the leading provider of executive business education in South America.

Jay Levinson has sold over 20 million books on Guerrilla Marketing making him one of the top selling marketing authors in history. Following is a brief video interview I did with Jay on Guerrilla Marketing.

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Darcy Rezac’s Networking Tip of the Week

I’m subscribed to Darcy Rezac’s (Twitter) Networking Tips. He’s author of “Work the Pond” the definitive guide to networking in business and in life.  Here’s this week’s tip:

Trucker Network. We are firm believers in the power of business cards, and the following story reaffirms why everyone in your company needs cards. Last week Darcy heard this story about a guy who owns a trucking company who decided to give all his truckers business cards. Soon, his company’s business cards were posted on truck stop cafes and gas stations across the continent. The result? A 20% increase in business! And there was another interesting thing that happened–the drivers started dressing better, looking sharper. Why would that be? These guy and gals had never been given business cards before, and if we think back to the time when we received that very first box of business cards, there was a certain feeling of pride, status and belonging. There were two wins for this owner because of his simple investment in business cards.

– Darcy, Gayle and Judy

To read a story from Work the Pond! about giving cards to everyone in your company go to: www.tiny.cc/shepa

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Finding Your Voice in Social Media Sales and Leadership

This week I made a statement on Twitter saying “Find your voice and then your tribe will find you.”  I got several responses and one of them as a good question. The question was:

LesleyChang: @shanegibson What’s the best way to refine your voice?
That’s a great question so I thought I would answer it in the form of a podcast today.
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Why writing a book in more than 90 days is not an option

Mack dropped by this blog today and made a comment about Stephen Jagger and I writing our book in 90 days. We felt is was critical that we published this new book on how social media and social networking as soon as possible.

Number one Sociable! and it’s principles are needed right now by most of our collective clients.  If we waited a year to release it, and went the traditional book publisher route we would be hypocrites for saying “the rules of business have changed but we are going to write, distribute, market and roll-out our book basically the same it has been done for years.”  So we broke a bunch of rules, and we also set some big aggressive goals that are going to create some real momentum.

Here’s what Mack had to say:

Undoubtebdly you guys are both experts, but a book in 90 days? As a consumer I am a lot less interested in the book as it seems like something rushed. For you to write three books in a year is a great achievement but as a reader I would prefer one Excellent book in a year instead of three that were quickly banged out.  Maybe my assessment is wrong, I’d love to hear why. (Original comment here)

I would side with Seth Godin on this when he said:

Blogs have eliminated the reason for most business books to exist. If you can say it in three blog posts and reach more people, then waiting a year and putting in all that effort seems sort of pointless. The chances that your effort will be rewarded with income in proportion to the time you put in are pretty low. (See the full post at Seth Godin’s Blog)

In order to create ROI for the writer and be relevant to the reader the way books are written, marketed and revised must change. Here’s my full response via video (please weigh in and add comments, I really want to know what my readers feel about this subject):

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Sales Leadership Navy Seal Style

Sales Leadership Lessons of the Navy Seals

I picked up my copy of Leadership Lessons of the Navy Seals today and it really got me thinking about how casual or loose most sales teams and organizations are. If I was to go into battle (so to speak) how many sales people that I know would I actually bring with me? Who could I count? Who can count on me?  Today’s podcast is about how sales management and sales professionals can learn from the leadership lessons of the Navy Seals.

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Sociable! Wow we wrote the book in less than 90 days

I’m pretty fired up. Stephen Jagger and I managed to hit our goal of writing our book “Sociable!” in 90 days.  Now for our next goal which is to produce and launch it in 60 days.  That means going over it with our editor, finalizing our book cover design and approaching the three people we have narrowed down that we would like to write the foreword. One in particular I’m waiting until the editor is done before showing him the book/draft.

Sociable! Is about “How social media and social networking are turning sales and marketing up-side down.”  This book idea really began as a discussion shortly after I interviewed Stephen Jagger for my sales podcast on “Twitter and GrandCentral.com.” Then in January I shared with Steve my goal to write three more books this year and when the topic of Social Media for Sales People and Entrepreneurs came up we quickly decided that we should do it together.  We will also be sharing with our readers how we have managed to write a book in 90 days at some point in the future.

Based upon my experience and the collective experience of the team at Knowledge Brokers International we have seen sales evolve to a true profession. With that said I also feel that sales is broken, a lot of the old approaches such as cold calling or marketing at people versus engaging them are becoming less and less effective (this prompted my podcast last week on “how to avoid cold calling“).

The bare bones pre-launch website for Sociable! is up and you can sign up to hear more about upcoming seminars, events (usually involving beer and social media sales types), at the site.  We will also be selecting about a dozen people to review the book in a protected blog where you will be able to make comments and add your thoughts.  Some of those will be included in the comments section at the end of each chapter.

After spending 8 hours today finishing these Chapters off, I’m done writing for a while.

Sociable!

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